Welcome to Umami. We passionately believe in design sense for the food and drink sector. But first of all you may want to know how we came up with the name Umami?
Umami is often referred to as the fifth sense. The first proposal of this fifth sense was suggested back in 1908 and only in 1985 was the term Umami recognised. A Japanese phrase it can be translated as “a pleasant savoury taste”.
Foods rich in Umami are ripe tomatoes (inspiration for our brand colouring), anchovies, cured meats, marmite, fish, shellfish, soy sauce, parmesan cheese, mushrooms and green tea. The taste that these foods have is “moreish” that for some reason you cannot quite put your finger on why the flavour is so delicious – it just is!
At Umami we believe that we deliver the fifth sense in taste and design for our food and drink industry clients. By creating branding, websites and brochures that deliver extra impact and design brilliance this engages clients, gains opportunities and delivers repeat business.
With a history steeped in food and design experience the Umami team would love to talk to you about your design requirements and how we can enhance your brand offerings. Get in touch today and find out how we can help you.
Umami is the combined passion of the Directors – Michelle Dalley and Haddon Sullivan. With a combined 30 years in the food and design industries, working with clients from start-up businesses through to multi billion pound operators it is easy to see why we are highly enthusiastic.
As highly commercial and creative individuals we understand the importance and impact of brand design, balanced with the need to deliver results for our clients. By taking time to understand your business, market and competitors Umami ensure that every spend from your marketing budget makes commercial sense. We love undertaking extensive market research so that we are well placed to give advice and guidance on a complete new look or a brand refresh. Results are critical and we will help deliver them with you.